Project Description
Product activation promo for a new desktop umbrella design with multiple uses, created by Portuguese inventor and entrepreneur - Jorge Brás.
The promo combines CGI with live action bringing the product to life, not only to give it a humanised feel but also to convey the highlights and functions of the product.
Techical Information
Directed by Eduardo de Sousa
Lead 3D artist - Rui Santos
DoP - Eduardo de Sousa
Roto, Comping and Editing - Eduardo de Sousa
Copy - Mário Lino
Music - Serge Essiambre